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Frequently Asked Questions About Digital Marketing Services

Below are some frequently asked questions by clients and others regarding our services

Oftentimes, clients need a quick solution to their queries. FAQ is a list of frequently asked questions by some of Web Ratna’s clients. Learn how you can grow your company with us.

With almost every person today being on the internet, there is no reason that your business shouldn’t be. After all, a business has to be where the customer is. Digital marketing is the need of the hour due to high competition. Lack of visibility is the biggest drawback any business can face. Digital marketing helps you to close that gap and become visible. Brand visibility and awareness are baby steps towards conversion. Consistent marketing efforts can lead to higher ROI and better reach.

SEO stands for search engine optimization. It is the process of boosting visibility to rank n the top results of a search engine. SEO depends highly on relevancy and keywords. Our team conducts thorough research before each project to make sure we target the right keywords and attract the right traffic.

Every business benefits from SEO. SEO basically is the process of optimizing your online presence so as to drive more traffic and to boost visibility to funnel sales. Our team of SEO experts with 10+ years of experience in this field, make sure that you get robust qualified traffic.

A web design that is easy on the eyes, attractive, and most importantly, responsive is the ideal fit for any type of website. A great website design builds trust and prompts visitors to take action. Factors such as colors, typography, images, and functionalities play a role in this.

Social media branding is a service part that involves great strategies for brand positioning and even building. A few basic things can include a fixed color palette, interesting bio, logo, boilerplate, etc. Making a posting schedule and staying true to it is also important.

Creating personas, setting a brand voice and tone, and creating different accounts for different areas of focus are a few ways to organize and streamline the social media presence of your brand.

A social media audit is required at intervals and apart from that, you need to measure the impact of your branding strategy as well.

The numero uno has to be Visual Content. With social media platforms like Facebook, Instagram and Pinterest, your audiences are in for visual content more than anything else. Thi inludes images, gifs, and videos.

Ebooks are not used as frequently but when used, they are highly effective. It introduces you to new target groups that might already be aware and interested and it can be easy to bring them down the conversion funnel.

Interactive content sets well with almost every type of user and every social media platform. Such content prompts the viewers for more than likes and comments. For instance, quizzes and polls are highly interactive and so are contests.

Social media platforms are a great way to market almost any business today. Some of the best social media platforms for businesses include:

  • Facebook
  • Linked In
  • Instagram
  • Twitter
  • Youtube
  • Pinterest
  • Quora
  • Reddit and more.